Google

Saturday, December 1, 2007

6 POWERFUL VRE Business Models You Can Start Building In 2006 Using Google Adsense - Part 2

Okay, it's now time for the next installment of... "6 POWERFUL VRE(Virtual Real Estate) Business Models You Can Start Building In 2006 Using Google Adsense" series.

By now you should have a good idea of what Virtual Real Estate is and why it's to your benefit that you start a network of your own VRE sites depending on the model you choose.

In the last installment of this series I covered "Article Directories".

In this part of the VRE series I'm going to cover "Web Directories" in general and then give you some examples of what they might be and look like.

Sound good?

VRE Model #2. Web Directories.

An "Web Directory" is simply a directory on the World Wide Web that specializes in linking to other web sites and categorizing those links. Web Directory owners will often allow site owners to submit their site for inclusion. Then human editors will review their submission and if accepted, will be added to their database.

The one thing about Web Directories is they are often used as part of a website marketing strategy for being indexed in the major search engines like Yahoo!, Google, MSN to name a few.

The main strategy behind someone submitting there website to a directory is that a new site needs to quickly build inbound links from reputable sources. In doing this they will get a higher ranking within search engine results under there target keywords depending on the PR(popularity ranking) of that directory or inbound link.

That's the basic run-down of what an Web Directories purpose is and why they make a great VRE business model.

Web Directories can be and target anything you want them to. It's your directory, so you make the decision as to what it is about.

As your directory grows, so will its traffic.
Tip! You have to choose keywords with high costs per click (CPC). The CPC will determine how much you'll receive every time a visitor of yours will click on the ad sent by Google AdSense.

And if you have targeted affiliate programs strategically placed on your directory along side your Google Adsense code, you could be making a nice, steady income form your directory like many others are right now.

Now... as I said at the beginning of this article I would give you some examples of some Web Directories with Google Adsense so you see for yourself whether or not this is something you want to venture into.
Tip! Affiliatships remain an important threat to Google AdSense. Well-written content on a website often brings good return traffic.

So, with that said, here are 3 directories that I think will give you a good idea of what to expect:

Free Stuff Directory:

All Free Things - http://www.allfreethings.com/

eBook Directory:

Wisdom eBooks - http://www.wisdomebooks.com/

Software Directory:

Software5 - http://www.software5.com/

Now remember, your Online Directory can be about anything you want. Your in control.

These are just some examples of whats out.

Did you happen to see the Google Adsense ads?

BINGO!

Also, pay special attention to where those Google Adsense ads are positioned because this is KEY to getting a good CTR(Click Through Rate) with your Google Adsense ads.

Now, at this point, it's up to you to make the decision on whether or not this is the type of VRE business model you want to use and start.

I recommend you surf around and see whats out there with your interests in mind. By doing that you will be able to get some good idea's as to what to expect and more importantly, model your directory and/or VRE sites from.
Tip! Step Next step is to build your one-page Google Adsense money machine. Find a free article in one of the article directories and set up a page with your keyword targeted article and three Adsense ad blocks.

Well, that's it for now. So, be sure to be on the look out for my next installment of "6 POWERFUL VRE(Virtual Real Estate) Business Models You Can Start Building In 2006 Using Google Adsense".

Cory Threlfall is the Editor and Publisher of a Online Business and Marketing publication called... The Internet Wonders eZine. Go NOW and get your $500 FREE Bonus! ==> http://www.internetwondersezine.com . The BEST ebook he's ever read on Google Adsense and highly recommends is called "Adsense Secrets" by Joel Comm and is available at ==> http://www.internetwondersezine.com/adsense-secrets.html

6 POWERFUL VRE Business Models You Can Start Building In 2006 Using Google Adsense - Part 1

VRE -- better known as "Virtual Real Estate" is literally everywhere online.

That's right. Everytime you do a search on whatever it is your searching for via the Internet you get a list of results. Within that list of results lye's thousands, if not, millions of pages of Virtual Real Estate that is making someone out there on the WWW some handsome profits.

The question is... "what have you done in order to stake your Internet "VRE" claim so you too can enjoy some of that profit as well?"

If you haven't started anything yet, that's okay because I did a little research for you and came up with these "6 POWERFUL VRE(Virtual Real Estate) Business Models You Can Start Building In 2006 Using Google Adsense" so you too can benefit like the many others out there online.

The first VRE business model I'd like to talk about are -- Article Directories.

VRE Model #1. Articles Directories.

Article Directories are in my mind are probably one of the best VRE business models on the web simply because they offer your audience and publishers Multiple Channels of information on any topic.

And the facts are, people come online for information.

So, what do Article Directories contain?

That's right... Information! ... and lots of it.

The other great benefit to Article Directories is that you don't have to write a single word if you don't want to because the whole purpose of starting your Article Directory in the first place is to get other people(we also call them authors) to submit their content for your readers and/or publishers to read and use.

Now, the Rule Of Thumb is simple when it comes to growing your Article Directory and that is... the more authors you recruit, the more your Article Directory will grow, filling it full of targeted information for your readers to digest and for publishers to use on their websites.
Tip! You have to choose keywords with high costs per click (CPC). The CPC will determine how much you'll receive every time a visitor of yours will click on the ad sent by Google AdSense.

It gets better, so keep reading.

Did you know that the more pages you have within your Article Directory means... the more search engine food you'll have for the search engines to come and index into their database which will then be displayed within the search engines search results.

Remember in the beginning of this article when I was talking about the search engine results being full of Virtual Real Estate. This is where your Article Directories webpages(or your Virtual Real Estate) will be listed for web surfers find.
Tip! Don't 'beg for clicks' or provide any incentive for clicking on your Google AdSense ads.

This also means that you'll receive a lot of FREE targeted search engine traffic to your Article Directory as it grows giving your authors FREE targeted traffic to their sites and keeping them happy, and at the same time, will be building your VRE nest egg on the WWW.

Are you starting to see the benefits to starting your own Article Directory on the Internet?

I hope so.

But don't go anywhere just yet, I'm not finished.
Tip! Affiliatships remain an important threat to Google AdSense. Well-written content on a website often brings good return traffic.

There's two more things I want to talk to you about before this part of the article series ends.

The first is RSS -- better known as "Real Simple Syndication" and what RSS does is it allows you to syndicate your Article Directories content or just content in general through an RSS feed so that any reader and/or publisher who subscribes to a particular RSS feed within your Article Directory will receive ANY new updated content that is published... INSTANTLY!

The other benefit to a RSS feed is... lets say you have 1000 publishers subscribed to one of your RSS feeds and one of your authors submits a new article at your Article Directory, all those publishers who subscribed to that RSS feed will receive it once that RSS feed updates and when someone clicks on the link within that RSS feed to read the new article, guess where the visitor is sent to?
Tip! ) Quality Content Site. Build a quality content site incorporated with Google Adsense ads that target the subject and keywords of your article and website.

You guessed it, your Article Directory, with your Google Adsense ads(I'll talk about that in a second) and whatever other related affiliate links you have on that webpage.

Now... for the BEST part, how-to make a $Profit$ with your Article directory.

I'm telling you, this is the easiest money you'll ever make for simply supplying your viewers and the Internet(A.K.A. The Information Super Highway) with what it needs the most, Information!

How do you do it?

Heard of Google Adsense(as I mentioned just a minute ago), because if you haven't, now you have.
Tip! To start off, Google Adsense business should be treated as importantly as other businesses. Its totally unethical to call it as residual income.

What is Google Adsense?

Google Adsense is Googles affiliate program for publishers and how it works is it displays ads targeted towards the content on that particular webpage being viewed.

How do you get paid? Simple. Your reader just has to click on one of the ads within the Google Adsense ad box on that webpage and depending on what the topic is and keyword could pay some handsome commissions(usually between 35% to 50%).

And, guess what? You didn't even have to do any selling OR follow-up.

Not bad and believe me those clicks add up Fast and by having the search engines returning frequently for regular indexing and having RSS feeds (remember, when someone clicks on the RSS feed link on someone elses website they get redirected back to yours with your Google Adsense ads on it and other affiliate links) for other publishers to use on their websites you'll soon see your Google Adsense profits get Bigger and BIGGER!
Tip! ) You have Google Adsense ads that are targeted to your keyword/phrase rich original content site when visitors looking for more information arrive.

Well, that's it for now. So be sure to be on the look out for my next installment of the "6 POWERFUL VRE(Virtual Real Estate) Business Models You Can Start Building In 2006 Using Google Adsense".

Cory Threlfall is the Editor/Publisher of The Internet Wonders eZine and is offering for a LIMITED TIME ONLY a FREE online marketing video package(Valued at $427) at ==> http://www.internetwondersezine.com/free-marketing-video/ The BEST ebook he's ever read on Google Adsense is called "Adsense Secrets" by Joel Comm and is available at: http://www.internetwondersezine.com/adsense-secrets.html

Getting Started with Google AdSense

Google AdSense is either the greatest thing since peanut butter, or evil incarnate, depending on who you listen to! Personally, I like AdSense. It allows me to earn money from sites that just sat there waiting for me to put in some kind of method for charging people previously.

I can write whatever I feel inspired to write, slap it onto a website, and make money from it! Of course, if I write popular things, I make more money. And if I write using terms people LOOK for, I make even more!

A website with a fair amount of traffic can make a little. Purportedly, the average site makes $20 per month. When you consider how little work you have to do to get that $20 per month, ongoing, it is not too hard to build another site that makes $20 per month. Better yet, it is not too hard to tweak the wording of the pages a tad so that they use keywords that people will use to search for them, and increase the income on each site.

I am in no way suggesting anything unethical, just stating that search engine optimization techniques become doubly important when the site uses Google AdSense to earn, because not only will it get you more targeted traffic, it will get ads delivered to your site that are more closely targeted to your content. Remember not to include words that you do not want Google to display ads about.

Your site must be built, and should be registered with search engines before you post ads. And you have to have content - not just a notice saying "in development", on every page that you put ads on.

The first thing you need to do is to go to the Google AdSense site and check out their terms of use. They are pretty strict about your content, and you must follow the rules or they'll boot you out with no warning. Get your account, and then select some code that coordinates with your site design.
Tip! Step Next step is to build your one-page Google Adsense money machine. Find a free article in one of the article directories and set up a page with your keyword targeted article and three Adsense ad blocks.

Place the code in a logical place - Top of the page, sidebars, and bottom of the page are standard places for ads, to keep your site from looking tacky. Google has a limit of how many you can put on a page, so make sure you know what it is for the type of ad you are using.

Get the code in, and upload your pages. You can look at the ads on your pages, but do not click on one. Don't even think about it. Clickfraud is dealt with very sternly - your account is suspended, and any earnings you had to that point are forfeit if you are suspected of clickfraud, and Google does not change their mind. Once you are out, you are out for good. If you want to make money with Google, clickfraud is not the way to do it, and they consider any clicks you generate to be clickfraud.
Tip! Ad Blocking: Some offices and similar work-environments are now actively blocking Google AdSense advertisements from showing on their browsers. Google has responded with server side publishing of ads for some large web-publishers.

Don't have your friends go clicking on the ads either. Clicks are analyzed for normal patterns, and any anomalies will raise a red flag.

You can create "channels" in Google, to track the performance of various site sections, pages, or separate sites. This will help you to see what is working and what is not. Your goal is to make money... but fairly. You don't want to cheat anyone else by using unethical tactics to do so. Just follow the rules and use the tools Google provides to see which of your areas does best.

Once you get one site going well, you can build another. And with the next one, you don't have to apply for an account with Google, you are already in. Just load the site, register it, and add the Google code.

Google AdSense can be a great way to either supplement your existing website, or to build a separate income based on information sites. It takes a lot of work to make a full time income from it, but then, everything does!
Tip! Have relevant keywords on your site! If your site is about 'web site traffic' and you just keep mentioning the word 'traffic' by itself, your Google AdSense ads may display ads for rush hour traffic, or traffic jams. Which has nothing to do with your website.

Written by Laura Wheeler

Owner of Content Cupboard AdSense Instructions - http://www.contentcupboard.com/ - Laura writes instructional materials, produces infosites, and builds affordable websites for her business startup clients. Her varied experience allows her to give exceptional service, and to produce instructions on a surprising range of topics. Laura is a busy mom of eight, homeschooler, and home business owner.

This article may be reprinted if it is unaltered, and if the signature line is included with the article.